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What if a song was turned into a brand identity? Twist & Shout is an energizing health drink with 60’s nostalgia. With a tapered glass bottle that resembles a cone-shaped megaphone when held sideways, the energy of the brand is emphasized and reinforces the “shout” aspect of the name.
Packaging Design
TWIST AND SHOUT
SAMSUNG S21 LOCAL LAUNCH CAMPAIGN
(2021)
ADVERTISING
(2022)
EDITORIAL
HOUSEPLANT HOUSEGUEST
(2022)
EDITORIAL
RISO TEXT ZINE
(2022)
THESIS PROJECT
REFRAMING THE CHINESE-AMERICAN AESTHETIC
(2020)
PACKAGING DESIGN
TWIST AND SHOUT
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